Templates
The documents we use, free to download and adapt. Each one is a Word file you can fill in, with every field shown and explained on its page, so you can see what's in it before you download it. No email needed.
Four templates, one job each.
AI product scope template
Every decision an AI product needs before the build, in one document.
Kill criteria worksheet
The result that would make you stop, written before the test starts.
Feature launch checklist
Everything a feature launch needs, in the order it needs it.
Agency white-label brief
The brief an agency hands its white-label AI partner.
Decisions first, documents second.
Fill them in with the person who decides
A template filled in by a committee keeps every idea. One filled in with the person who can say no is finished.
Write the stop line before the plan
Every template asks for it early, because once work starts, every result looks like a reason to carry on.
Keep them short
If a filled-in template takes longer than one sitting to read, it isn't decided yet.